CREDITS
Creative Róisín Lonergan & Peter Isaacs
Strategy Lauren McGregor
Design Ana Serro
Storyboard Ana Serro
Director Dylan Harvey
DOP Anthony Dias
Assistant DOP Tom Gilfillan
Producers Harriet Masters, Tina Oundjian
Music Peter & James Isaacs
Creative Director Michael Scantlebury
Paris Hilton Zombie Paparazzi
Fishlabs mobile game launch
Digital launch strategy and creative for the Paris Hilton Zombie Paparazzi mobile game. We created a social teaser campaign and kick-ass launch trailer that shows Paris preparing for battle.
I was inspired by the cult girl power film Legally Blonde and my colleague drew inspiration from popular zombie shows such as The Walking Dead.
What I did:
Creative concept, storyboard development, came up with winning concept and pitched it with my creative partner to the client.
Below is a current work in progress film of the trailer. Vimeo password: paris1